TANZANIA, 20 Oct – A challenge has been laid down to people who want to help MapAction in its vital work. The charity is inviting supporters to climb Africa’s highest peak and the highest freestanding mountain in the world, Kilimanjaro.

Other challenge events benefiting MapAction in 2011 will include a London to Paris cycle ride and trekking through the High Atlas of Morocco.

The charity’s chief executive Nigel Woof said: “We know many of our supporters share MapAction’s own spirit of adventure. To those who want to make a real difference to our work, we invite you to raise funds by climbing Kili for MapAction in 2011, or tackling another of our challenge events. Whilst helping us in our mission, you’ll also be broadening your own horizons – literally!”

MapAction has teamed up with the world’s most experienced operator of fundraising treks and challenges. This is aimed at ensuring that the challenge events are well organised and guided, with an emphasis on ensuring participants complete the trip safely. Costs and commitments are transparent and participants can ensure that MapAction will receive the maximum benefit from their efforts before, during and after the trip.

For more information email info@mapaction.org.